The Email Marketing Associate works as an integral part of the Marketing & Communications team to produce and deploy marketing emails based on strategic objectives and organizational priorities while reinforcing email marketing best practices. The Email Marketing Associate is responsible for learning and developing proficiency in the tools used by the email production team and working closely with other team members to produce and deploy emails at a fast pace and high volume. This position reports to the Email Operations Manager.
Responsibilities
- Learn and develop proficiency with the technologies and software supporting Marketing email production and deployment, including but not limited to: Workfront, Litmus, Salesforce Marketing Cloud (including Journey Builder, Email Studio, Automation Studio, and Mobile Studio), and Brevo.
- Produce and deploy emails and workflows to meet internal partner needs, collaborating with those submitting requests while adhering to the organization’s brand and communication guidelines and industry best practices.
- Follow established QA (quality assurance) practices, including testing of current email template updates, Journey workflows, and individual event emails.
- Work with other team members and internal partners to schedule emails and support management of the email deployment calendar.
- Collaborate closely with marketing executives and project managers to support departmental and organizational goals, with a strong focus on event lifecycle and promotion.
- Learn and assist Email Marketing Manager with list management through data extension, audience questions, and email subscription status.
- Support other digital marketing initiatives when necessary.
- Anticipate challenges and suggest creative solutions.
- Maintain awareness of email best practices.
- Work cross functionally to project manage select integrated marketing email initiatives
Qualifications
- 4-year college degree required
- Minimum 1 year of professional work experience in the area of marketing and communications
- Basic knowledge of HTML
- Digital design proficiency
- Experience working with an email service provider (particularly Salesforce Marketing Cloud) a plus
- Familiarity with Litmus or other email building tool(s) is a plus
- Ability to effectively coordinate multiple projects simultaneously with fast, flexible, and cooperative style, and meet tight deadlines
- Excellent project, time, and task management skills
- Strong organizational skills and excellent attention to detail
- Self-starter with the ability to work independently within a larger team
- Experience managing digital projects from conception to completion a plus
- Jewish philanthropy experience a plus
Salary
The salary for this role is $65,000.